For more than 60 years, Lapierre has combined technological innovation, aesthetic refinement, passion for detail and high competition experience. We offer to all enthusiast the most beautiful and efficient bikes, whatever your use: competition, leisure, fitness…, you will find at Lapierre the road bike or the mountain bike of your dreams, but also your urban model with electric assistance, all those designed in France.
Our values always have been the same: innovation, competition and heritage. Partners of the Équipe cycliste Groupama-FDJ since 2002, is there a better way to illustrate who we are?
Innovation is a big word! In fact, this is a work shared between research, development, technology watch, testing and product improvement. One goal: to help our riders win races. An incessant work that allowed us to create and bring real novelties.
The competition… Only one goal: win! Push the boundaries of performance and help the Équipe cycliste Groupama-FDJ go beyond its limits. Faster, stronger, further…the high level is not invented, it lives!
Heritage…3 generations, the same passion! Proud of its French and Dijonnaise origins, Lapierre enjoys a long-term commitment. Our partnership with the Équipe cycliste Groupama-FDJ has now lasted 17 years, one of the longest and most outstanding associations of the professional cycling sector.